Affiliate Marketing: Is It the Right Choice For You?

by May 19, 2019 0 comments

Affiliate Marketing: Is It the Right Choice For You?

Affiliate Marketing: Is It the Right Choice For You?

Of all the different online business models, affiliate marketing is the most popular, and there are many good reasons. But is it a model that is going to work for you personally? Like any business model, affiliates and affiliates have the pros and cons.
If you do not really understand the model and work for its strength (and yours), then you can just waste your time and maybe remember the better opportunities. Of course, there are many people who have mastered the model and have had great success. This is definitely one of those areas where there is the power of knowledge, so read a good, bad, and disorganized side to run an affiliate site.

1. It is super cheap

Compared to other commercial types, the cost of the start-up is almost ridiculously low. In some cases, depending on how you're going to work, your sole direct cost will be to purchase a domain name and a hosting deal. Not only this, but you do not have any inventory to fill, nor to maintain any stock level, there is no worries before your products are spoiled or obsolete, that you can sell them. You never have to deal with customers, and you do not have to worry about the crazy world of credit card chargeback or stay out of your PayPal account.

2. You have to be ready to work hard (or have to pay someone else to do this)

New people for affiliate marketing often think that this is just going to be a "set and forget" deal, where they build a website, put some ads, and then wait for the money to put into their account. Reality is largely different.
You have the option of designing your own website and creating your own content, or you can pay professionals to work either or both of them. Even with professionals at work, you still do not have time to get lazed because you need to make the necessary adjustments to track your site's performance and keep it profitable.
Your other choice is active or passive advertising. In the latter scenario, which is the oddly most popular, you just add to your pre-made ads from affiliate or Google. There are some problems with this method, that is:
  • You can not always know what is served to advertisements. This can sometimes make an improper, insensitive, or offensive impression on your audience. As an example, you may be politically inclined to implement strict gun control laws, so you create a blog on that topic. There is a big killing spree somewhere, and you know that your readers would like to know your thoughts, so you honestly create a blog post about it. Then the ad server analyzes your page, locates the main keywords, and presents advertisements for extra rifles magazines for instructions on changing their rifle to fully automatic or heavy discounts.
  • Advertising can sometimes be ugly, and may not fit well in the design of your page.
  • Ads can be poorly designed and can introduce significant delays in your page loading time.
  • Many users have software that blocks advertisements, which means that you lose 100% of the revenue potential of those visitors. These users are not completely apathetic - they do not even care about seeing their bandwidth being "stolen" by ads.
  • Even more, users do not take any notice of ads and just do not see them. This is because the advertising service is overdone, and many affiliates use the same advertising providers, so users see the same advertisements on the site after the site. This greatly reduces those obstacles on which they click on the ad, your site.
This approach depends on the high volume of traffic for success, and it is not always easy to get. Even when you are receiving traffic, you can not ensure that users click on ads, and you will not request them to do so.
After assuming that the user clicks on the ad, many advertisers these days are not paying for the clicks, they pay commission directly on sales. Suppose that 1% of your user is troubled to click on the ad (and it is a generous figure), then 10% of those users actually purchase, you are converting 0.001% of your traffic.
This is the reason why the active model is better, even if you or your content producers need to work more (and if you are hiring people to write for you, then you definitely do not have to For them, they will pay more for work. Passive model).
With an active model, you create an ad, and they are usually in a text form, which is embedded in your copy. It is an art in itself and requires great skill in writing to be effective. Nevertheless, this approach provides many advantages over the passive affiliate model:
  • Does not depend on high traffic versions
  • Users can not block ads or fail to see them
  • Ads are relevant to the user's interests and the user is actively involved with the content
  • You can control the ad's word and style
  • You decide which products will be marketed to give you the best opportunity to earn a commission.

3. Speed ​​creation will take some time

Unless you are the world's simplest marketer, your website is unlikely to be an instant hit. You have to work patiently and cleverly, the following must be created, and gradually you will get success. Because of this, you should not be very discouraged if you are not earning much in the first few months that you are in business. It takes time, but if you have done well, then you should be rewarded for it.

4. To maximize the capacity, you need to combine

Do not make a general mistake to think that you only need to make an affiliate site to earn money. You either need to combine it with other successful online business concepts such as direct marketing or drop shipping, or you need to create many affiliate sites.
You can use some benefits from the first site to build content for the second and subsequent sites. One site bringing $ 200 per month to $ 200 is not to give you the most comfortable life, but if you have 10 or more sites at a time, you will be in a good place, even your Along with this, the fees you keep in mind are being given to your authors.


Affiliate marketing is usually a slow start, and it seems to many people that there is no lazy way to finance. But if you are ready to apply in the necessary efforts and are working to develop high-quality sites with good content, then after some time you can start paying your efforts after the audience is adequately prepared Are.



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